Southern Machinery Logo
SHENZHEN SOUTHERN MACHINERY SALES & SERVICE CO., LTD
SINCE 2011 · SMT + THT + WAVE SOLDERING
SCI-POP STORYBOOK · v1.0

Radial Feeder — The Ammunition Supply Ship

From bulk chaos to insertion precision. A THT legend in 6 acts · for EMS engineers, line leaders, and decision-makers.

ACT 1 · The Cry for Help from the Component Kingdom

RADIAL COMPONENTS · SMD-FREE ZONE · THT LAMENT
+ — [WAREHOUSE · DIM LIGHT]

Panel 1-1 · Warehouse in Trouble

Piles of Radial electrolytic capacitors, diodes and LEDs fill a dim THT warehouse. A single Radial capacitor — helmet on, eyes wet — looks out.

"We're bulk components... the SMT world has Tape & Reel loving them. But in the THT universe, nobody takes care of us..."
Radial components (electrolytic caps, LEDs, rectifier bridges) have two leads from the same side. Different from Axial leads. The classic THT insertion path.
800 1200 1500 [TWEZZER · OVERTIME · RISK]

Panel 1-2 · The Tragedy of Manual Insertion

A sweaty worker, tweezers in hand, drowning in PCB panels. Floating numbers: 800 / 1200 / 1500 — pieces per shift, but mistakes follow the hand.

"Overtime again today... yield depends on whether my hands shake..."
Pure hand insertion: 800–1,200 pcs/operator/day. Defect rate 1–3%. New operator ramp-up: 2–3 months.

ACT 2 · Radial Feeder Enters the Stage

IRON-MAN AESTHETIC · 6-MODULE ANATOMY
SOUTHERN SHENZHEN [HERO ENTRY · SPOTLIGHT ON]

Panel 2-1 · The Hero Arrives

A spotlight hits the floor. An Iron-Man-styled robot steps forward, chest plate glowing — branded "Radial Feeder · Made in Shenzhen".

"Leave bulk chaos to me. The professional Feeder takes them all in."
A single Radial Feeder replaces 4–6 manual operators at the THT insertion front.
X-RAY VIEW HOPPER VIBRATORY VISION TRACK SEPARATOR PICK-UP [6-MODULE HEART · PRECISION AT EVERY STAGE]

Panel 2-2 · X-Ray Anatomy · Six Modules

① Hopper ② Vibratory Bowl ③ Vision Orientation ④ Linear Track ⑤ Separator ⑥ Pick-up Point — six organs, one mission: zero-error feeding.

"This is the heart of the Radial Feeder. Every link is built for precision."

ACT 3 · The Duet with the Insertion Machine

CPH 22,000 · NOZZLE HAND-OFF · 4 PITCHES
FEEDER INSERTION [HAND-OFF · NOZZLE TAKES OVER]

Panel 3-1 · The Handoff Ceremony

Radial Feeder feeds a single, perfectly-oriented component to the Insertion Machine's Nozzle. 0.4 seconds. Ready.

Feeder: "Catch, brother!"  ·  Insertion Machine: "Got it. CPH 22,000 — go!"
[VISION ALIGN · CLICK · INSERTED]

Panel 3-2 · Precision Insertion

Vision system locks the PCB hole position. Leads are formed → aligned → inserted with a clean "click". The component snaps to attention.

"Report: in position. Ready for Wave Soldering."
Theoretical 22,000 CPH · real-world ~13,000 CPH · 4 pitches: 2.5 / 5.0 / 7.5 / 10 mm.

ACT 4 · The THT Line-up

LOADER → INSERTION → WAVE → AOI → UNLOADER
LOADER 📥 PCB INSERTION + RADIAL FEEDER REFLOW (SMT mix) WAVE 🌊 SOLDERING AOI 🔍 INSPECT UNLOADER 📤 NG/OK [FULL THT LINE · THE RADIAL FEEDER IS THE AMMUNITION SHIP]

Panel 4-1 · The Bird's-Eye Line-up

The Radial Feeder doesn't fight alone — it's the ammunition supply ship of a complete THT line, partnered with Wave Soldering as the THT golden duo.

SegmentEquipmentFunction
Front-endMagazine LoaderAuto PCB feed-in
InsertionRadial Insertion Machine + FeederLead forming + insertion
SolderingWave Soldering (lead-free, dual wave)Through-hole joint formation
InspectionInline AOISolder joint + polarity check
Back-endUnloader / NG-OK SorterAuto bin by result
For SMT+THT mixed PCBA: add Stencil Printer → Pick and Place → Reflow Oven → SPI → AOI upstream.

ACT 5 · The ROI Showdown

8–12 MONTHS PAYBACK · SHENZHEN COST CURVE
HAND 800 pcs/day FEEDER 130,000+ pcs/day [HEAD-TO-HEAD · ONE MACHINE vs ONE OPERATOR]

Panel 5-1 · CFO's Spreadsheet

MetricHand InsertionFeeder + Machine
Speed800–1,200 pcs/op/day130,000+ pcs/day (1 unit)
Yield90–95%99.5%+
Headcount5 / line1 patrol
Wrong-part rate1–3%< 0.1%
Training2–3 months~2 weeks
$ $ $ $ $ ¥ ¥ ¥ ¥ 👍 8–12 MONTH PAYBACK

Panel 5-2 · The Payback Moment

The Radial Feeder gives a thumbs up. Labor savings, rework savings, and yield recovery rain down.

"One machine replaces 5 skilled operators. Payback in 8–12 months."
For an EMS factory running 30K+ PCBA / month: 500K–800K RMB / year saved in labor + yield.

ACT 6 · The Trust Badge

SHENZHEN · 2011 · GLOBAL EMS
SOUTHERN MACHINERY SINCE 2011 · SHENZHEN [GLOBAL FOOTPRINT · 50+ COUNTRIES]

Panel 6-1 · The Factory Aerial Shot

The Southern Machinery logo rises over the Shenzhen facility. Since 2011, the company has served EMS factories in 50+ countries — from a single Feeder customization to a full Line Layout Design, 14 years of SMT + THT automation focus.

"From a single Feeder to a full SMT+THT line — we design, we build, we support."

SPIN Discovery — Help Us Map Your Line

Two open questions. Honest answers get you a tailored ROI model within 48 hours.

  1. Problem — In your current THT Radial insertion step, where is the pain most visible: yield fluctuation, new-operator ramp-up time, or peak-season capacity bottleneck? What is the current wrong-part / rework rate you measure?
  2. Need-payoff — If one Radial Feeder + Insertion Machine line could replace 4–5 operators and recover 8–12 months of investment, would you prefer we start with a Line Layout Design or a full ROI model first?
FREE Line Layout Design — Send us PCB size, monthly volume, automation level. 48 hours to your floor plan.
Visit SMThelp.com →
Ready to upgrade your THT line? Talk to Jason Wu — 20+ years in PCB assembly automation. English / 中文.
jasonwu@smthelp.com